The ‘Price’ column is for info only - you don’t need to pay for this as you already have access.
Scroll through the list and take note of any courses that seem like they’ll be helpful to you.
There isn’t a magic order to tackle them in that will make money rain from the sky.
Go with what feels interesting and exciting to you.
Course Name | Price | Use this when | Time to complete |
---|---|---|---|
Booked In Blocks | £7 | You sell 1-1 services or coaching, and you're having a hard time filling up your calendar with new clients. |
I talk about how I batched my availability so I could take time off when I wanted to, and use that pattern of working to create natural scarcity and urgency. | 30 minutes | | Comfy Business Playbook | £7 | You need reassurance that it's absolutely valid and even quite wonderful to want a business that comfortably flexes around all your other life challenges, priorities and adventures.
Not a course - It's an instructional autobiographical journal thingy. | You could read it right through in a couple of hours, or tackle one chapter at a time and pause to answer the journal prompts. | | Explain Yourself | £7 | You’re wasting time, energy or brain space worrying that you don’t have a compelling ‘elevator pitch’ or powerful single sentence thingy (spoiler - one sentence is not going to make or break your business)
This will help you write some sentences that explain what it is you do, so you can feel confidently prepared the next time you have an opportunity to introduce yourself. | You can watch this and create some Explain Yourself sentences in 30-45 minutes | | First Date Offers | £27 | You'd like to drum up some leads for your 1-1 offers, or you need to get your marketing mojo back and know that getting paid for micro-conversations with clients will boost your confidence.
This will help you come up with a low-cost high-value bite-sized offer. | Around 60 minutes | | Irresistible Offers | £47 | You’ve had a new idea for a thing you’d like to sell and you need help pulling together all the different elements into a single offer you can explain to other people
or
You’re not totally in love with one of the things you sell and you want a framework for figuring out what needs to change
or One of your offers isn’t selling well and you want a framework to figure out if there’s something that needs to change about it. | You can watch this right through, including the bonus material 60-70 minutes
.Or break it into three sittings….
30 minutes to watch Start Here, then first lesson of 2nd module ‘Make buying your stuff an easier yes’ to get a good overview of what makes an offer irresistible.
30 minutes to go through the rest of the Making Each Every Offer Irresistible module - and apply it to your offer.
30 minutes to watch the bonus module and reflect on how well your complete range of offers work together. | | Marketing Gameplan | £47 | You don’t know what marketing activities you want to do next, but you know you don’t want to just keep on doing what you’ve done so far.
This will help you decide what marketing activities you want to focus on over the next few weeks, months, so you can focus on making progress instead of flap about trying to do all the things. | Around 2 hours. May be easiest to tackle in 3 sittings of 40-60 minutes (allowing for reflection/journalling time too):1 - Start + Horizon + Stock Take 2 - Money Making Trifecta (this is the magical meaty bit) 3 - Methodical Marketing through to the end. | | Persuasion Power-Ups | £247 | Use this course when you’re being overly humble about what you do, and what you sell, and that makes it hard for people to buy from you. Especially helpful if you’re fed up of seeing Bombastic Bullies making loud, questionable promises, selling to the crowd you’d like to be selling to.
This course Upgrades your powers of persuasion while enabling you to choose what persuasion techniques/strategies feel good to you, so you can feel helpful and supportive, not pushy. | There is a couple of hours of training here, and that’s before you get started with implementation. The Getting Started module will take you around 30 minutes and gives a useful overview of the rest of the course. Then it’s 10-20 minutes per Power-Up (one module each). And then you’ll need around 15-30 minutes to apply a Power-Ups makeover to an existing sales page or piece of marketing content. | | Prepare For Launch Pep Talk | £7 | You’re feeling befuddled with all the different launch advice, or you're considering spending ££££ on a launch course or service.
This will help you figure out how you’d like to launch (or relaunch) your offer in a way that feels good for you and your audience | You can watch this and journal some ideas in 45-60 minutes | | Sales Sleuth | £7 | When something isn’t selling as well as you’d like and you need to figure out why | 30 minutes | | Say What When | £247 | You’re saying things to yourself like: - I wish my messaging was more consistent - I must get my messaging sorted.
Honestly, this is only a problem if you think it’s a problem. I’m not here to convince you that ‘sorting out your messaging’ is a top priority.
But if it feels like an important next step for you and your business, then this course will help you in a simplified, streamlined way because I’ve designed it specifically for people who sell their expertise online as courses, services, programmes etc.
This will help you figure out the underlying messages you can weave into your marketing so you’re priming people to buy your stuff (that sounds way more like hypnosis than I intended it to). | This one works quite well if you watch it in one sitting (around 60-70 minutes) and take plenty of notes, then take a few days to let the dust settle, then come back and rewatch the Action Plan section so you can get implementing. If you want to split it up, each module takes around 10-20 minutes. | | Scribbles | £97 | You feel envious of other business owners throwing their personality around with ease. And/or You’re trying to sound less stiff, corporate or professional.
This will help you identify opportunities and ideas to inject your personality into your marketing content so you can build a quicker, deeper connection with your audience (which helps them to stick around, share your stuff and buy from you). | Around 45-60 minutes if you watch it straight through and take a few notes. If you want to break it into 3 sittings… 1 - 20 minutes on Start Here - gets you thinking about YOUR personality and the role it plays in your business 2 - 20-30 minutes on Express Yourself - will spark a ton of ideas so here’s a good time to take a break for a day or two, to let them flow. 3 - 15 mins to watch How To Write Anything - then up to an hour to write your first personality-packed piece of marketing content. | | Smooth Sale-ing | £97 | Your existing sales page is underselling an offer you love
Or
You’ve got a new thing you want to sell
This will help you write a sales page for your 1-1 service, course, group programme, membership or mastermind (includes suggested page layouts for all those offers to make it easy to turn your text into a webpage) | 90 minutes to 2 hours. Or break it into 3 sittings: 1 - Spend around 45 minutes getting to the end of Module 3 Part One (Get what you already know out of your head and into text). 2- Another 30-40 minutes on the rest of Module 3, to get the first draft of your sales page written. 3 - The next 30-40 minutes on the rest of the course which will help you polish up that first draft. | | Ultimate Website Content Planner (workbook, not a course) | £7 | You’re creating or updating your website.
This workbook asks you the questions I’d ask a 1-1 copywriting client, to help you figure out what you need to write on your website (and where it should go). | This is a workbook, not a course. You’ll need at least 3 sittings of 30-60 minutes to write your website copy. |